All time favorite ice cream brand, Baskin-Robbins (BR) celebrates its 1st year in the Philippines with BR 31 Smiles Project - a company's advocacy of providing free cleft lip reconstructive surgery to 31 children. A project in which they are partnered with charitable foundation, Operation Smile, to bring back the smiles of children.
Since 31 is the symbol of BR 31 flavors of ice cream, 31 children will be the beneficiaries of this project. 31 children but will give 31 thousand folds of happiness for their family and friends. The future of our country will bring back and maintain their sweetest smile.
“This is a very special celebration of 2 important anniversaries. We’d like to express our deepest thanks to our loyal customers for supporting the brand throughout its first year in the Philippines,” says Michael Dargani, president IceDream Inc., the company that exclusively operates Baskin Robbins in the Philippines. “In line with our commitment to serving fun and smiles for seven decades, Baskin-Robbins is truly proud to welcome the 31 beneficiaries of our BR 31 Smiles Project” added Dargani.
Moreover, the happiness doesn’t stop there because BR has just introduced new lineup of indulgent Cookie Sundaes, premium Baskin-Robbins ice cream paired with warm, chewy cookies and topped with sundae toppings. Starting October, you can choose and taste from a selection of warm and chewy White Chunk Macadamia, Dark Chocolate Chunk and Double Fudge Cookies. The Warm Cookie Ice Cream Sundae can be topped with hot fudge, praline caramel sauce, candy pieces, cookie pieces, whipped cream and cherries.
Over the past 70 years, Baskin-Robbins has brought its famous 31 ice cream flavors to the world. While the brand started as a neighborhood ice cream shop in California in 1945, it now has more than 7,500 locations in nearly 50 countries worldwide.
For more information about Baskin-Robbins, log on to www.baskinrobbins.ph or check out their Facebook (facebook.com/baskinrobbinsph), Twitter and Instagram (baskinrobbinsph) accounts. Or visit Baskin-Robbins shops at the Central Square, Bonifacio Global City; Greenbelt 5 and Glorietta 5 in Makati; Fairview Terraces and Trinoma Mall in Quezon City.