MYLAN LAUNCHES HEPATITIS C AWARENESS CAMPAIGN WITH ENDORSER MICHAEL DE MESA - Ning4u:Anything And Everything's Free
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MYLAN LAUNCHES HEPATITIS C AWARENESS CAMPAIGN WITH ENDORSER MICHAEL DE MESA

Mylan, one of the world’s leading global pharmaceutical companies, in association with the Hepatology Society of Philippines (HSP), launched an awareness campaign for Hepatitis C in the country with of course the brand's endorser Michael De Mesa, who first hand experienced to have and survived the said disease.

The campaign named BEATHepC (Become educated, aware, tested and treated), aims at spreading awareness about hepatitis C It will include dissemination of information through pamphlets and promoting screening among Filipinos at risk.


According to Department of Health (DoH), estimates around 1% of the Filipino population has chronic hepatitis C. According to the 2010 study on Global Burden of Disease by the Institute for Health Metrics and Evaluation, university of Washington viral hepatitis causes 1 million deaths each year in the Asia Pacific region. In our country it is said to be endemic and there is a lack of awareness about viral hepatitis and its transmission, prevention, screening, and management among patients, public, and healthcare providers.

Speaking at the launch event, Dr. Jade Jamias, Liver Specialist and President of HSP said, “Chronic Hepatitis C infection may lead to serious complications such as cirrhosis and/or liver cancer. Patients with hepatitis C often do not show early symptoms and so it becomes very critical to educate the people about this infection. Early detection is key to treatment and prevention of liver disease progression. The positive news is that treatment for this disease is now easily accessible to all.”


Ms. Ester Tacanay, Country Manager of Mylan in Philippines said, “Hepatitis C is a chronic public health concern in the Philippines. At Mylan Philippines we are committed to provide access to medicine for treatment of hepatitis C with the objective of reducing the disease burden. Through the BEATHepC campaign Mylan aims to create awareness around risks and misconceptions about the disease and encourage early screening and treatment to prevent the disease. We are happy to partner with HSP to drive this campaign across Philippines.”

Mr. Michael De Mesa said, "We can beat hepatitis C together through awareness, prevention and early screening".


Mylan’s BEATHepC campaign supports the National Viral Hepatitis Task Force (NVHTF) to eliminate or significantly decrease the prevalence of hepatitis B and hepatitis C in the Philippines.
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